Pre-Grant Publication Number: 20110125565
Filing Date: August 03, 2010Priority Date: November 24, 2009
Inventors: John Hamilton MacIlwaine, Patrick Stan, Kirsten E. Garen, Mark Carlson, George William Coombes, IV, Surendra Keshan, Russell P. Zink
Assignee(s): VISA U.S.A. INC.
Current U.S. Classification: 705, 705/014170, 705/014690
Abstract

In one aspect, a system includes a transaction handler, a data warehouse to store transaction data recording transactions processed at the transaction handler and to store account data identifying an account of the user, and a portal to receive a user selection of a first portion of an advertisement and, in response, to present a user interface. The advertisement provides an offer and includes a second portion which when selected directs the user to a website of an advertiser. The data warehouse is to store data associating the offer with the account data of the user in response to a request made in the user interface. The system is to monitor transactions processed at the transaction handler to identify a purchase paid via the account and eligible for the redemption of the offer. The transaction handler is to provide statement credits to the user, if the payment transaction is identified.