A real-time directory access system provides the public with information of interest of an organization, and enabling mobile personal communication devices to access the organization's information of interest and to interactively communicate with the organization. This system includes an organization's central data server, a plurality of branch data servers for storing branch information of interest and for interactively communicating with mobile devices, a plurality of in-branch access points for distributing information of interest. The system also includes a plurality of mobile personal communication devices for receiving and displaying information of interest from access points and interactively communicating with branch data servers.